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Whitehead's Campaign Slogan Creator (eManual)
Creating good campaign slogans might be easy for some folks, but for those who don't find it so simple, here is a step by step guide to creating Political Slogans, Titles, Taglines, Captions, Catchphrases and even Headlines without any struggle at all. (eManual)
by David Whitehead Jr.
Contents
I. Clarify Your Mission
STEP 1 – Identify Your Purpose for Running
STEP 2 – Write Down Your Mission
STEP 3 – Clarify Your Vision
II. Choose Your Target
STEP 4 – Determine the Concrete Bulls-eye
III. Determine Your Angle
STEP 5 – Choose Your Position and Your Perspective
IV. Identify A-List Words and Phrases
STEP 6 – Identify and List Your Vital Key Words
STEP 7 – Check the Exact Meaning of Your Vital Key Words
STEP 8 – Locate and List all Useful Synonyms to Your Vital Key Words
V. Identify B-List Words and Phrases
STEP 9 – Locate and List all Words that Rhyme with Your A-List Words
VI. Advanced Word Play for C-List Words
VII. Wordplay Exercises
STEP 10 – Begin Grouping Promising Word Pairs
STEP 11 – Compare for Assonance and Consonance
STEP 12 – Look for Plays on Words
VIII. Comparison Exercises
STEP 13: Identify and Compare Famous Song, Movie and Book Titles
STEP 14: Identify and Compare Famous Sayings
IX. Reverse Slogans
X. Requirement Test
STEP 15: Evaluate Your Slogan with Six Tests
eManual Version
$9.95