Whitehead's Campaign Slogan Creator (eManual)

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   Creating good campaign slogans might be easy for some folks, but for those who don't find it so simple, here is a step by step guide to creating Political Slogans, Titles, Taglines, Captions, Catchphrases and even Headlines without any struggle at all. (eManual)

by David Whitehead Jr.


Contents


I. Clarify Your Mission   

STEP 1 – Identify Your Purpose for Running   

STEP 2 – Write Down Your Mission   

STEP 3 – Clarify Your Vision   

II. Choose Your Target   

STEP 4 – Determine the Concrete Bulls-eye   

III. Determine Your Angle   

STEP 5 – Choose Your Position and Your Perspective   

IV. Identify A-List Words and Phrases   

STEP 6 – Identify and List Your Vital Key Words   

STEP 7 – Check the Exact Meaning of Your Vital Key Words   

STEP 8 – Locate and List all Useful Synonyms to Your Vital Key Words   

V. Identify B-List Words and Phrases   

STEP 9 – Locate and List all Words that Rhyme with Your A-List Words   

VI. Advanced Word Play for C-List Words   

VII. Wordplay Exercises   

STEP 10 – Begin Grouping Promising Word Pairs   

STEP 11 – Compare for Assonance and Consonance   

STEP 12 – Look for Plays on Words   

VIII. Comparison Exercises   

STEP 13: Identify and Compare Famous Song, Movie and Book Titles   

STEP 14: Identify and Compare Famous Sayings   

IX. Reverse Slogans   

X. Requirement Test   

STEP 15: Evaluate Your Slogan with Six Tests


eManual Version

$9.95